Hi 83d262513e84 ssingh7@atlassian.com, could you please provide an update on this request? 

Thanks for supporting this request, 7f1954cc1198. I raised this with the Atlassian team as I completely agree it's key to effective product promotion - the current reliance on GA4 events is outdated and insufficient. I also agree this should be viewed differently to standard customer suggestion; adding this capability would provide huge value to all vendors and should be prioritised as such. 

I believe that support for Google enhanced conversion tags is a critical feature, on par with having a GA Pixel. Proper tracking is essential for Marketplace vendors to manage and optimize their listings effectively.

Without proper tracking capabilities, investing in paid traffic to our Marketplace page becomes almost pointless. The inability to track conversions means we cannot effectively optimize our ad campaigns, making it difficult to justify using PPC ads for the Marketplace. This limitation ultimately restricts the potential number of customers we could attract if we were able to track and optimize ads effectively.

Also, I strongly disagree that this feature should be treated like other customer-suggested features. Customer requests will naturally receive more votes because there are significantly more customers than vendors, and only vendors truly need features like “tracking enhanced conversions.”