Issue Summary

The free Jenkins for Jira (Official) plugin, developed by Atlassian to integrate with Jenkins, allow users to send build and deployment events to Jira so that they’re visible in Jira issues, on the deployments timeline, and in the Releases feature by including Jira issue keys (e.g. FUSE-123) in their commit messages. 

However, it doesn't work the other way around - trigger builds events from Jira. 

Suggestion

Builds could be triggered from within Jira, manually, or by having a Post-Function that could trigger the build (or automation action).