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  1. Confluence Cloud
  2. CONFCLOUD-46773

Perform Brand Amplification

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      NOTE: This bug report is for Confluence Cloud. Using Confluence Server? See the corresponding bug report.

      Hi Dennis and Jeremy,

      I've spoken to each of you independently over the course of the past few weeks to discuss changes needed in AAC as part of the Brand Amplification effort led by Ken Olofsen. I'd like to connect to make sure we have the right level of attention on the changes being made in AAC, apologies if its overkill.

      On July 22, 2013 GreenHopper and Bonfire will effectively be renamed to JIRA Agile Planner and JIRA Agile Tester to amplify the JIRA brand. This decision was made by Ken and the Executive Team some time ago. Ken is relying on the "asset owners" of various different systems to make the changes that reflect the decisions made around Brand Amplification.

      To ensure that all of the details of this change are covered I've created a list of detailed tasks in ServiceDog.

      These tasks include:
      1. For every question that is already tagged as "greenhopper", add a new tag "jira-agile"
      2. For every question that is already tagged as "bonfire", add a new tag "jira-capture"
      3. Rename "GreenHopper" to "JIRA Agile" on the Ask a Question tag wizard
      4. Rename "Bonfire" to "JIRA Capture" on the Ask a Question tag wizard
      5. Remove "JIRA Agile" from the top-level Ask a Question tag row, and move to the second level
      6. Rename "Bonfire" to "JIRA Capture" on the Answers Leaderboard - Bonfire has been replaced with Stash on the Leaderboard
      7. Rename "GreenHopper" to "JIRA Agile" on the Answers Leaderboard - GreenHopper has been replaced with Crowd on the Leaderboard
      8. Rename GreenHopper product badges to JIRA Agile.
      9. Remove GreenHopper logo on product badges, add JIRA logo.

      Please take a look at the above tasks and identify any potential dependencies or complications with those stated above that might hinder us from hitting the July 22, 2013 go-live date.

      I have a status tracker for the Brand Amplification project listed here: https://extranet.atlassian.com/display/SUPPORT/Bramplification+Status+Tracker

      You can use the status tracker to identify any blockers and/or articulate your status.

      Thanks,
      Alex

              jclark@atlassian.com Joe Clark
              dmeer Dennis Kromhout van der Meer (Inactive)
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